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The Good Roll Foundation

We are The Good Roll Foundation, and our goal is simple: sustainable sanitation for everyone!

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Urgent need: help us!

Help build clean and safe school toilets in Ghana

Emergency!

Pooping in the bushes? For 1 in 3 people worldwide, that is still a daily reality. Without clean toilets, more than 1 million kilos of human waste end up in nature every day. That pollutes the water, spreads diseases, and makes people sick. Every year, 430,000 people die from diarrhea as a result of poor hygiene. In Ghana, 25 million people lack access to a safe and clean toilet, and children are the hardest hit.

A toilet is not a luxury. It is an urgent necessity. It is the foundation for equal opportunities.

14,663 lives improved and we are nowhere near finished!

Our impact meter shows the number of toilets already built and planned. Although symbolic, it gives a clear picture of our mission and progress. Due to our positive impact on people and planet, we have received the ANBI status, which indicates that we focus at least 90% of our efforts on the common good.

Check our foundation website for more information and see how we can make the world a better place together with you!

We have built 223 toilets

In Ghana, we have now installed 233 toilets for schools and communities. Clean toilets are a must for health and safety. Thanks to our efforts, thousands of people now have a safe, hygienic place to live, helping to prevent disease and improving their daily lives. But we’re not done yet—we’re continuing to build to change even more lives. Together, we can make a difference!

The Good Roll donates 50% of net profits to The Good Roll Foundation

Every day, 2.3 billion people face a lack of safe and clean toilets. That’s one third of the world’s population! The lack of basic amenities spreads diseases, increases health risks, and most importantly, prevents children—especially girls—from going to school during their menstrual period. We want to do something about it.

Our foundation invests 50% of the profit we make from the sale of our rolls in sanitary projects. Every year we donate this half of our net profit to the construction of toilets in developing countries. This is the profit after all our costs, such as staff and office, so you know that every cent you spend really helps.

Every day 2.3 billion people face a lack of safe and clean toilets, that's one third of the world's population!

Transparency is key

We try to limit our overhead costs to a maximum of 30%. If the costs are higher, we pay the extra costs ourselves, so that all donations go entirely to our mission. This way we remain fully focused on what really matters: building toilets and improving lives in areas where these basic facilities are lacking.

Are you joining?

Since 1990, 2.6 billion people have gained access to clean drinking water. That’s fantastic! But we’re not there yet: 1.8 billion people still get their drinking water from polluted sources. And sanitation isn’t much better—2.4 billion people still lack access to clean toilets and other sanitation. And a lot of waste still ends up in our drinking water sources.

What needs to be done?

To improve the quality of our water globally, pollution must stop and wastewater must be treated more often. SDG 6 focuses on ensuring access to clean drinking water and adequate sanitation for all by 2030. This means not only improving hygiene and health, but also establishing effective water management systems in all countries.

Your role in the change

At The Good Roll we support this mission by investing in sanitation projects and by offering a sustainable choice that contributes to solving these global challenges. With every purchase you contribute to a future in which everyone has access to clean water and safe sanitation.

ANBI Status: 8588 94 178

Contact

Information

The Good Roll Foundation

  1. RSIN/tax number
  2. 858894178
  3. ANBI status
  4. Since 31-03-2021
  5. Bank account number for donations
  6. The Good Roll Foundation
  7. IBAN: NL94RABO 0362 7397 57
  8. Policy plan 2026/2027
  9. Policy plan
  10. Annual report 2025
  11. Annual report 2025
  12. Annual Report 2025
  13. Finance Report
  14. We will publish new figures from mid-October 2026
  15. Board
  16. The board of The Good Roll Foundation consists of:
  17. Melle Schellekens (Chair)
  18. Leanne Hermans (Managing Director)
  19. Maarten van Schaik (Secretary and treasurer)
  20. Supervisory Board is currently being established
    Chamber of Commerce number:
  21. 71897305